USB 3.0 provides speed 10X greater than it it's predecessor USB 2.0. Get up 5.0 Gbs with USB 3.0. These cables will allow you to connect new USB 3.0 devices to your USB 3.0 enable computer or device. They remain compatible with the billions of USB enabled devices currently deployed in the market. USB 3.0 also offers improved power efficiency. To achieve such high speeds USB 3.0 utilizes a bi-directional data interface rather than USB 2.0's half-duplex arrangement, where data can only flow in one direction at a time, giving a ten-fold increase in theoretical bandwidth.